Sensory Language

Sensory Language is a Persuasion Pathway. Listen for words about seeing, hearing, feeling and thinking; people may also describe taste or smell. Notice the kind of language someone favours, then use similar words when you ask questions or explain your idea. The aim is for your meaning to feel natural to them.

You can explore your own preferences with the Sensory Preferences Test in the 7 Skills IDQ app, under Library. The Sensory Preferences guide explains the four main styles.